Coco Koma: Age, Net Worth, Career & Complete Bio 2025

Scrolling through social media, some creators naturally stand out. Coco Koma is one of them. She’s not just another influencer posting aesthetic pictures she has built a genuine connection with millions through authenticity, creativity, and relatability.

But there’s more behind the Instagram posts and YouTube videos. This guide covers everything about Coco Koma: her real name, early life, family, education, rise to fame, relationships, and how she turned her passion into a million-dollar career at a young age.

Who is Coco Koma?

Coco Koma, whose real name is Blair Smith, is a 22-year-old social media star, Instagram model, and YouTuber from Tampa, Florida. What began as a casual hobby posting photos and videos online quickly evolved into a thriving digital career, earning her a multi-million-dollar net worth and attracting millions of followers.

Blair, also known online as Coco Star or Coco koma, has built a strong presence across multiple platforms. She shares lifestyle content, fashion tips, beauty tutorials, and personal vlogs that connect deeply with her audience. Her genuine personality and relatable approach have made her popular among teens and young adults alike.

What makes Coco Koma particularly notable isn’t just her follower count it’s her ability to stay authentic, relevant, and engaging in a highly competitive social media landscape. By sharing real moments from her life, she has distinguished herself from influencers who often feel scripted or artificial.

Coco Koma Bio:

Detail	Information
Real Name	Blair Smith
Also Known As	Coco Koma, Coco Star, Coco_koma
Age	22 years (2025)
Date of Birth	June 27, 2002
Zodiac Sign	Cancer
Birthplace	Tampa, Florida, USA
Current Location	Tampa, Florida
Nationality	American
Ethnicity	Mixed
Profession	Instagram Model, YouTuber, Social Media Influencer
Height	5’3” (160 cm)
Weight	54 kg (119 lbs)
Body Measurements	36B-24-38
Hair Color	Blonde
Eye Color	Brown
Net Worth	$1–4 million USD
Instagram Followers	1M+
Relationship Status	Private
Education	High School Graduate

Early Life & Family Background: Where It All Started

Blair Smith, better known as Coco Koma, was born and raised in Tampa, Florida, a city famous for its sunny weather and vibrant culture. From a young age, Blair was surrounded by a family that encouraged creativity and self-expression. Her parents, Tina and Steve Austin, played a pivotal role in nurturing her talents and giving her the confidence to pursue her dreams.

Growing up in Tampa had a strong influence on Blair’s personality and outlook on life. The city’s lively atmosphere and diverse culture helped shape her natural charisma and comfort in front of an audience. She was never shy about showing her personality, a trait that later became her greatest strength as a social media influencer.

Her younger brother was also an important part of her life, and together with supportive parents, Blair grew up in a household where creativity was celebrated. Participation in school plays, drama clubs, and local talent shows helped her develop her performance skills and stage presence. Her teachers noticed her natural ability to engage and captivate audiences—an early sign that she was destined for a career in content creation.

Blair’s family stood out for their open-minded approach. When she decided to pursue content creation instead of a traditional career, her parents fully supported her choice. This unwavering encouragement became one of the most significant factors behind her early success.

Education: From Student to Internet Star

Blair completed her high school education in Tampa, excelling in subjects she enjoyed, especially art and English. Teachers admired her creativity and her ability to communicate effectively. Rather than immediately enrolling in a traditional four-year college, Blair chose a different path: she focused on building her presence online and turning her passion for social media into a career.

Much of her learning came directly from experience. Through creating content, she developed skills in photography, video editing, branding, marketing, and audience engagement practical lessons that proved invaluable. She observed successful influencers, analyzed what content resonated, and adjusted her approach accordingly.

As her career progressed, Blair invested in additional education, including courses on digital marketing, videography, and brand management. She also learned to navigate sponsorship deals, understand contracts, and manage her own business operations. This hands-on, self-directed learning ultimately provided her with more relevant skills for her career than a conventional college degree might have.

The Career Journey: From Hobby to Million-Dollar Influencer

Coco Koma’s rise to social media fame wasn’t something she meticulously planned. Like many creators, her journey began simply by sharing photos and videos online because she loved doing it.

The Beginning: Exploring Social Media

As a teenager, Blair Smith discovered Instagram and began posting images of herself, her friends, and moments from her daily life. What set her apart was her natural charisma and keen eye for aesthetics. Her posts weren’t just selfies—they told a story.

She blended multiple interests in her content. Fashion became her primary focus, but she also incorporated lifestyle, travel, and personal experiences. Her feed was visually cohesive, authentic, and engaging. Followers were drawn not by promotions but by her relatable personality and genuine storytelling.

The Turning Point: Going Viral

Coco Koma’s breakthrough came when one of her posts went viral, instantly attracting thousands of new followers. Media outlets began covering her story, and brands reached out for collaboration opportunities. Her success stemmed from her authenticity—she shared real-life moments rather than a manufactured online persona. This approach helped her stand out in a crowded social media landscape.

Expanding Across Platforms

After finding success on Instagram, Blair expanded to YouTube, producing longer videos such as lifestyle vlogs, makeup tutorials, and day-in-the-life content. Her friendly personality and practical tips quickly resonated with viewers. She also joined TikTok, posting short, creative clips that sometimes went viral, helping her reach a younger demographic.

By diversifying across multiple platforms, Coco Koma minimized risk. She understood that algorithm changes or platform updates could affect visibility, so spreading her content across different channels ensured she stayed relevant to varied audiences.

Brand Partnerships & Collaborations

As her following grew, brands in fashion, beauty, wellness, tech, travel, and food industries began noticing her influence. Blair was selective with partnerships, working only with companies whose products she genuinely used and trusted. This careful approach helped maintain her authenticity and keep her audience’s trust.

Her collaborations included:

• Beauty and skincare brands
• Fashion and clothing retailers
• Health and wellness companies
• Technology brands
• Travel and tourism boards
• Food and beverage companies

Each partnership allowed her to earn income while providing meaningful recommendations to her followers.

Content Diversification

Over time, Coco Koma’s content evolved beyond simple photos. Her portfolio now includes:

• Fashion hauls and outfit styling tips
• Makeup tutorials and beauty advice
• Travel vlogs from various destinations
• Daily life and lifestyle content
• Fitness and wellness routines
• Cooking and recipe videos
• Personal challenges and trending content
• Behind-the-scenes glimpses

This variety keeps her content fresh, engaging, and appealing to multiple audience segments, ensuring that her followers always have something new to enjoy.

Also Read: Eimi Fukada: Complete Biography, Career Journey, Age, Net Worth & Inspiring Life Story

Physical Appearance & Personal Style: What Makes Coco Koma Unique

Coco Koma has a standout look that is central to her personal brand. Standing at 5 feet 3 inches and weighing around 54 kilograms, she maintains a fit and athletic physique. Her body measurements (36B-24-38) reflect her commitment to health and fitness.

Her signature features include blonde hair and warm brown eyes, and she embraces a philosophy that beauty comes in all forms. Through her social media, she encourages self-love and confidence, showing that personal style is about expressing yourself rather than conforming to societal norms.

Over the years, Coco Koma’s fashion sense has evolved. Early on, her style was more experimental, but today she leans toward trendy, casual-chic looks. She enjoys:

• Comfortable yet fashionable outfits
• Athleisure and sporty attire
• Streetwear-inspired ensembles
• Mixing high-fashion pieces with budget-friendly items
• Bold colors, patterns, and statement accessories

She also shares practical styling tips and outfit ideas with her audience, teaching followers how to make the most of their existing wardrobe. This approach has made her a respected and relatable style influencer.

Family & Personal Life: The Support System Behind Her Success

Coco Koma credits much of her success to her family. Her parents, Tina and Steve Austin, fostered an environment that valued creativity and encouraged her to pursue her passions. They supported her decision to focus on content creation instead of a traditional career path, giving her the confidence to chase her dreams.

Her younger brother often appears in her content, sharing her creative spirit. Their close sibling bond adds a personal touch that resonates with her audience. Coco frequently acknowledges her family’s support, showing gratitude for the foundation they provided, which has been a key element of her journey.

Beyond work, Coco enjoys hobbies that keep her grounded and inspired. These include:

• Photography, which sparked her love for Instagram
• Traveling and exploring different cultures
• Reading books on personal growth and self-improvement
• Cooking and experimenting with new recipes
• Spending quality time with friends and loved ones
• Yoga and fitness routines
• Dancing

Many of these activities also inspire content for her social media, giving her followers a glimpse into her authentic life beyond the spotlight.

Relationship Status & Romantic Life

Fans are naturally curious about Coco Koma’s romantic life. Some sources speculate she is dating Joseph L. Mathis (known online as Kidscoma), but Coco has kept her personal relationships largely private.

She has emphasized the importance of boundaries and choosing what to share on social media, a practice that many mental health experts support for creators.

At 22, Coco is primarily focused on her career and personal growth. Whether single or in a relationship, her priority is building her brand and independence. This focus on professional development over romance is a choice her audience admires and finds relatable.

Social Media Presence: Where to Follow Coco Koma

Coco Koma has built a strong presence across multiple social media platforms, each showcasing a different side of her personality:

• Instagram: Her main platform, boasting over 1 million followers, features a mix of high-quality photos, Reels, and Stories. Her feed highlights fashion, lifestyle moments, and glimpses of her personal life, all presented in a cohesive and visually appealing style.
• YouTube: On her channel, she shares longer-form content including vlogs, beauty tutorials, lifestyle advice, and entertaining videos. Her subscriber base continues to grow steadily thanks to consistent uploads.
• TikTok: Coco uses TikTok to post short, engaging clips. Some of these videos have gone viral, highlighting her playful, unfiltered side and connecting with a younger audience.

Her strategy demonstrates a deep understanding of social media. Instead of sharing the same content everywhere, she customizes posts to suit each platform and its audience.

Notable Achievements & Milestones

Despite her young age, Coco Koma has already accomplished remarkable feats:

• One Million Followers on Instagram: This milestone represents years of consistent effort and engagement with her audience.
• Brand Collaborations: She has worked with top brands across fashion, beauty, skincare, and lifestyle sectors, showing that her influence is trusted and valued.
• Media Features: Coco has been featured in digital publications and interviewed on podcasts, helping her reach audiences beyond her followers.
• YouTube Success: Her videos have garnered millions of views, with some clips bringing in hundreds of thousands of views individually.
• Career Success at a Young Age: Building a sustainable, multi-million-dollar career in her early twenties is perhaps her greatest achievement, establishing her as a successful entrepreneur and influencer.

Net Worth & Income Sources

Coco Koma’s estimated net worth ranges between $1 million and $4 million USD, built through multiple revenue streams:

• Instagram Sponsorships & Ads: Paid collaborations with brands, often earning thousands per post depending on engagement.
• YouTube Revenue & Sponsorships: Income from AdSense and brand deals for videos.
• Brand Ambassadorships: Longer-term deals providing consistent income.
• TikTok Sponsorships & Creator Fund: Earnings from viral content and sponsored posts.
• Modeling & Photography: Paid photoshoots and modeling projects.
• Merchandise: Potential income from selling branded products like apparel and accessories.
• Affiliate Marketing: Commissions from promoting products through links.

While exact figures aren’t publicly disclosed, her multiple income streams support her reported net worth.

Fun Facts About Coco Koma

Here are some quirky, relatable details that fans love:

• Animal lover, especially cats and puppies
• Favorite color is pink
• Fan of superhero movies and dreams of being a superhero
• Enjoys cooking and baking (cupcakes are her specialty)
• Has a mild fear of spiders
• Can speak basic Spanish
• Loves dancing, even just in her room
• First Instagram post featured her pet dog
• Collects stickers from her travels
• Hidden talent: can juggle three balls simultaneously

These fun facts make her feel genuine and relatable, not just a polished social media persona.

Hobbies & Personal Interests

Coco Koma’s interests extend beyond content creation, influencing the authenticity of her posts:

• Traveling: Exploring new places and cultures often becomes social media content.
• Video Creation: She enjoys making content for the joy of connecting with her audience.
• Fashion & Styling: Experimenting with trends and helping followers develop their personal style.
• Cooking & Baking: Sharing her culinary adventures online.
• Arts & Crafts: DIY projects, painting, and jewelry-making.
• Dancing: Expressing herself through movement, featured in TikTok and Instagram videos.

Future Plans & Aspirations

At 22, Coco Koma is focused on growth and long-term goals:

• Growing Her Platform: Expanding her reach and engaging followers across social media.
• Exploring New Content Areas: Venturing into fitness, wellness, mental health, and other niches.
• Meeting Fans: Connecting through meet-and-greets or tours.
• Traveling More: Sharing global experiences with her audience.
• Spreading Positivity: Inspiring confidence, happiness, and empowerment.
• Business Ventures: Potentially launching her own brand, products, or entrepreneurial projects.

Coco Koma continues to balance her personal passions with her career, ensuring that her influence has a positive impact while maintaining authenticity.

FAQ’s

What is Coco Koma’s real name?

Her real name is Blair Smith, but she is popularly known online as Coco Koma or Coco Star.

How old is Coco Koma?

She is 22 years old as of 2025, born on June 27, 2002.

Where is Coco Koma from?

She was born and raised in Tampa, Florida, USA.

What is Coco Koma’s net worth?

Coco Koma’s estimated net worth ranges between $1 million and $4 million USD, earned through social media, brand deals, and other ventures.

What platforms is Coco Koma active on?

She is active on Instagram, YouTube, and TikTok, tailoring her content to each platform’s audience.

Does Coco Koma have a boyfriend?

Coco Koma keeps her romantic life private, and while some rumors exist, nothing has been confirmed publicly.

What type of content does Coco Koma create?

She shares fashion tips, lifestyle content, beauty tutorials, travel vlogs, and personal moments, along with engaging challenges and behind-the-scenes content.

Has Coco Koma worked with brands?

Yes, she has collaborated with beauty, fashion, fitness, tech, and lifestyle brands, carefully selecting partnerships that align with her personal brand.

What are Coco Koma’s hobbies?

She enjoys traveling, cooking, dancing, arts & crafts, photography, fitness, and video creation.

What are Coco Koma’s future plans?

She aims to grow her platform, expand into new content areas, meet fans, travel more, spread positivity, and possibly launch her own business ventures.

Conclusion

Coco Koma’s journey resonates with so many people because it’s rooted in effort, not privilege. She didn’t step into fame through connections or a well-known background. Instead, she created her own path, beginning with simple content, creativity, and a genuine love for expressing herself online. Over time, that consistency and passion turned into real influence and long-term success.

What truly connects her with today’s generation is how real she feels. At a time when social media is often dominated by over-editing and unrealistic images, Coco chooses honesty. She shows everyday moments, not just highlight reels. Her rise makes it clear that authenticity builds stronger connections than perfection ever could, and that being yourself is still the most powerful brand.